Mind and media interrelate, and to a great extent the connections are unconscious, the results of repetition.
Putting aside the problematic aspects of advertising jingles, catchphrases, and political slogans, consider the retention of music-- popular songs, personal favorites, and the like-- and the effects of these memorable sounds. For numerous reasons, but particularly in emotional and nostalgic terms, attachment to such music can be quite strong, and some listeners' musical horizons begin and end with works confined to particular styles, times and places.
Yet for many, there is always more, always the unknown, and so, as well, the anticipation of sounds that strike the ear like none before.
Putting aside the problematic aspects of advertising jingles, catchphrases, and political slogans, consider the retention of music-- popular songs, personal favorites, and the like-- and the effects of these memorable sounds. For numerous reasons, but particularly in emotional and nostalgic terms, attachment to such music can be quite strong, and some listeners' musical horizons begin and end with works confined to particular styles, times and places.
Yet for many, there is always more, always the unknown, and so, as well, the anticipation of sounds that strike the ear like none before.